The Story of Us
Genderwear SA was founded in 2019 in Cape Town, South Africa, with a mission to create accessible, gender-affirming undergarments and apparel for the LGBTQIA+ community. Since 2024, under new ownership, we continue to embark on a journey to innovate and deliver high-quality, affordable solutions to those seeking gender-affirming products. We believe that everyone deserves to feel comfortable and confident in their identity.
Our Mission
At Genderwear SA, our mission is to empower individuals by providing gender-affirming apparel that prioritises comfort, safety, quality, and affordability. We believe in celebrating diversity, inclusivity and self-expression, while empowering each individual through thoughtfully designed, high-quality apparel. We are dedicated to providing our customers with the best service and products possible.